Monday, September 14, 2009

Franchise Opportunity

The last few posts have followed a discussion about the American revival. We will return to this theme in the upcoming posts, but a recent conversation with a potential franchisee got me thinking about the franchise industry in general.

The question was asked “does owning a franchise force me to think inside the box”. In relationship to Junga Juice’s desire to help people become “free” through our own franchise opportunities I had to pause to think about this question. The short answer is a resounding NO. True, there are many franchises in the industry that simply allow people to purchase a job. I sincerely believe that the Junga Juice Franchise Opportunity is different. Our goals go beyond simply opening stores. Our very concept is outside the box in relation to other smoothie franchises. Our smoothie lounge concept is an industry first. We have taken the smoothie to a whole new level of sophistication, taste, and quality. We have taken our franchise opportunity and made it available to the average American, not just the wealthy.

Our outside the box concept does not stop with our store design and quality product. Our outside the box thinking allows us to see each individual franchisee as a person with individual dreams, goals, and desires. We do not sale a franchise we sale a lifestyle. A lifestyle that gives people the opportunity to succeed, a lifestyle that allows people to let the individuality come out. Sure our franchise opportunity comes with guidelines, and standards, but these are tools, not limitations. They do not limit your success, nor do they discount your innovations. The truth is that we live and breathe our franchise opportunity every day. We have figured out what works and what does not. The structure that we have built is not designed to reduce each individual into a mold but was created as a foundation upon which our franchisees can build their own dreams.

Visit www.jungajuice.com to learn more.